Even with U.S. unemployment rates decreasing in many areas to less than half what they were in January 2009, the job market still has three candidates for every job open. With that in mind, you still want your resume to be the most competitive that it can be to get the best interviews.
Moving past the other candidates
How do you get ahead of the other candidates? The most important strategy to make your resume competitive is to target it as closely to the job as possible. If you were a teacher and you are now applying for a position in educational sales, for example, you want to make your resume look like the resume of a salesperson besides showcasing your consultative expertise as an educator.
Making a case for yourself in your resume
How do you accomplish that if you have no experience in sales? One way might be to make a case for yourself by emphasizing how you have used your consultative and persuasive abilities in the past. Have you ever done cold calling? (If not, now might be a good time to volunteer to call for a fund-raising campaign.) Another tactic might be to emphasize your motivation and determination to make goals. Still another might highlight research skills you could apply to generate leads. If you add enough broad strokes and details about how you fit into a sales role, a portrait of a salesperson will eventually emerge in your resume.
Getting help with your resume
If you have any special challenges to overcome in the job market or if you simply want to make sure that you have a shot at the best interviews, you could benefit from making contact with a certified professional resume writer. The Professional Association of Resume Writers has a database where you can search for a certified writer (http://www.parw.com/cgi-bin/search.cgi?h=1). It’s one of the easiest ways to shorten your job search.